Local search engine optimization (SEO) in Lansing is the most effective way to attract new clients towards your business. By showing up Google’s “local snack pack,” “map pack,” or 3-pack,” as the first 3 spots below the map are usually called, you get more than 70% of the traffic to your site.
Google changes its search algorithm about once in six months in a major way. But few people know that there are also minor changes going on in the search algorithm every single day.
Now let Your Customers Find You on Google!
Most SEO companies tell you “hey I will rank you for keyword+city”. For example if you are a dentist, they will claim to rank you for the “Dentist Lansing MI”. And then they will charge you $XXX for the next 12 months trying to get your website on to page 1!
We , on the other hand , come in and tell you “hey, we will rank you for Dentist Lansing MI, but we will also do extensive keyword research and rank you for a lot of other keywords that have a good number of search volume”.
In our experience, we have seen that 70-80% of the searches comes from various other search terms like “best family dentist near me”, “how can I get implants for my child without insurance?”, etc.
And we will make sure that you get new customers calling you right in the first month of you working with us ! So practically you will be hiring us for FREE!
How can we do that? Sorry we can’t reveal our “secret sauce”, but you can be sure you will be thankful!!
If you survey the top SEO companies Michigan, almost all of them will focus on just backlinking. What we do is entirely different since we stay on top of the search engines algorithms. We maintain and test about a 1000 websites and analyze every shift that happens on a daily basis.
To get on the first page of Google for your relevant keywords related to your niche, your website has to be looked up as an authority in your industry in the eyes of Google. Various factors play a role in building trust with Google and getting your website on the 1st page. Whether you are a business looking to dominate your local city like Lansing or you are looking to dominate on a national level, our company will work with you to crush your competition.
There are a number of factors that determine what makes your website shoot straight to the top of page 1 of google.
When you approach us to get your site ranked on the top of Google, Yahoo and Bing, we will first analyze your website and more importantly your competition. As part of our SEO services , we will perform on-site optimization, which basically involves analyzing your site for your keyword density, page load speed, title and meta tags and description. If any previous SEO work had been performed, we will analyze for any Panda , Penguin and other penalties and over-optimization.
Citations, social profiles and directories play an important part in getting your web property ranked in both organically and in the local map listings. There is a correct way to get these web directories created and optimized. Incorrect creation of these web properties is the number one reason websites fail to rank high in Google.
It is important that your website gets on top in the map listing as well as in the organic listing, since map listing is usually what appears in the mobile devices.
We will look into creating and linking web 2.0 properties and high domain authority websites. The anchor text ratio along with its variation, all play an important role. The frequency of links and the quality of links determine the trust Google places on your website. Schema and map optimization along with geo-location relevance has taken a bigger prominence now.
All the linking and web 2.0 properties is of no use if there is no chatter in the social circles. We make sure your social media marketing and social signals involving Facebook, YouTube, LinkedIn, Twitter etc., are all in place and there is a growing network of active subscribers or people “talking” about your company and services. Social chatter is more important now.
Bottom line, our company will make sure your website has high quality SEO. We do not focus on any “black hat” or “white hat” SEO. We only focus on “high quality SEO”. If you are looking for affordable SEO consultant services and internet marketing services in Lansing and surrounding areas, your search stops here.
Whether you’re a Fortune 500 corporation or a small local business, you’ll gain new clarity.
WE BUILD a customized SEO plan that’s unique to you and your market. Because no other business is just like yours.
WE LAUNCH your SEO campaign with our proprietary tools, tested and proven since 2006.
WE IMPROVE your rankings in Google and other search engines by continually adjusting and improving your website content, architecture, and links.
WE PROTECT your new, higher rankings by adjusting to Google’s regular updates. Unlike other SEO services, we play both offense and defense for you!